Making digital marketing more accessible to every business owner.

Digital advertising on platforms like Google and Facebook is integral for businesses looking to improve their brand awareness, attract new customers, and achieve profitable growth.

We plan, create and manage digital marketing campaigns that reach hundreds of thousands for our clients.

Having a robust digital advertising strategy is crucial to stay competitive in today’s marketplace. We believe all businesses and start-ups should have a shot to make a splash and connect with new and existing customers.

Frequently asked questions

  • Believe it or not, this is a question we do hear often! The good news is, this is our bread and butter. We begin with a ‘Blue Sky’ session to learn more about your business, customers, goals and budget, and from there, we create a strategic plan to help achieve your business goals and make our partnership successful.

  • It depends. After we’ve met and gotten to know you a little bit better and have a clearer understanding of your goals and expectations, we will typically recommend one of our purpose-built packages that best suits your needs or build out a custom package if we think it’s necessary. The short answer is anywhere between $2,000/month and $7,500+/month.

  • We plan, create and optimize pay-per-click advertising campaigns and other types of digital advertising across various platforms. Our proven A/B testing, data analysis and weekly optimization process allow us to minimize the cost per click on ads, drive affordable traffic and maximize your return on investment.

    We specialize in the following platforms and areas:

    Google Adwords, Display Ads, Facebook Ads, TikTok Ads, Snapchat Ads, Programmatic, LinkedIn Ads, Reddit Ads, YouTube Ads, Remarketing Ads, Demographics Optimization, Cost Per Click Optimization, A/B Testing and Conversion Tracking.

  • Strong client partnerships that lead to new business referrals have gotten our business to where it is today. That is why delivering on the expectations we set is so important to us and why we always strive to come out ahead. Our rigorous analysis process and optimization schedule have been refined over years of working in multiple market sectors where we specialize.

    Additionally, our scheduled monthly reporting call and comprehensive advertising reports we provide offer our clients transparent information to transparently assess our performance and determine the value of our partnership.

Industries we excel at working with.

B2B Marketing

Through experience, we know that most B2B industries have a longer sales time horizon than other commodity-driven sectors. With this unique sales cycle in mind, we aim to build campaigns that have multiple touchpoints across several channels which align with you’re customer’s research and acquisition journey.

Legal Marketing

It’s always difficult to stand out from your competitors and create trust with prospective clients who haven’t heard of you before. At Point we will create strategic campaigns that improve brand awareness in your practice and begin to create a robust funnel for new business.

Energy Marketing

Based in one of the energy capitals of Canada, Calgary, AB, the Point Digital Marketing team has its finger on the pulse of the energy sector. Whether traditional oil and gas or renewable markets are your focus, we have the experience to effectively position your company in the marketplace so you stand atop the rest.

Restaurant and Food Marketing

Take advantage of our in-depth knowledge of the restaurant and food marketing space to create ads that are targeted to the right audiences and are more likely to resonate with hungry customers.

Real Estate Marketing

With over a decade and a half of experience in the real estate sales and marketing space, our team is primed to offer our expertise to your residential project, new development or lease-up.

Healthcare and Dental Marketing

In such a saturated marketplace, it’s all to easy to create advertising content that is a little too benign. We will work closer with physicians, dental clinics, laboratories, pharmaceutical and medical product makers to ensure their advertising efforts are seen by the right people and are sure to resonate.

Tourism Marketing

Benefit from a team filled with intrepid travellers, bloggers and pusedo-influencers to create potent and impactful campaigns to expertly target the new and existing wanderlust clientele you are after.

Trusted By

A unique approach to digital marketing for every size and budget

At Point, we offer a meticulously crafted four-step approach designed to yield optimal results for your business. This method enables a thorough understanding of your entire organizational structure, paving the way for us to pinpoint the most effective strategies. It further guides us in selecting the precise tactics that will drive your success and provides insightful recommendations on how to enhance and sustain this success over time.

Our digital marketing packages have been created and refined from over a decade of experience working with businesses like yours and aim to provide a transparent understanding of our approach to partnering with you to achieve your business goals and how much that will cost.

Let’s get started here.

$2,000/mth

This budget is perfect for new B2C businesses or start-ups looking to introduce themselves to their marketplace and begin building a strong foundation for new client acquisition.

$2,000 per month Includes our management fee + your digital ad spend

Let’s start punching above our weight.

$3,500/mth

This budget is ideal for B2B or B2C businesses looking to break through the noise of their competition and really start to carve out a solid position in their marketplace as an industry leader and sector authority.

$3,500 per month Includes our management fee + your digital ad spend

Custom Tailored B2B Pipeline

$TBD/mth

Working collaboratively with your team we will work to build a completely custom approach based on your business goals, budget and team dynamic to build out a strategy that works to create acquisition funnels that generate sales opportunities predictably and profitably.

Looking to grow your business? We can help.

We are eager to learn more about your unique needs, better understand your business and talk goals. Let’s set up a time to chat.